When I first started streaming many years ago, I made many many mistakes that probably hurt the growth of my live brand. While many of these mistakes didn’t feel like mistakes in the moment, I’ve realized how harmful they were and continue to be on new streamers.
In this article, I want to cover a 5 major mistakes you’re probably making as a new Twitch streamer. By doing these mistakes, you’re hurting the overall success of your channel.
I want to make something very clear before jumping into things – success doesn’t happen overnight and by fixing things you might be doing wrong does NOT guarantee success by any means. These tips are merely things I’ve learned over the last few years that have helped not only myself, but other streamers on the platform.
Before I officially dive into the list of mistake, I want to quickly discuss audience behavior. As an avid viewer of live streamers, I feel I know a thing or two about behavior. Let’s face it, the world is quickly heading (possibly already there) towards instant gratification. Speaking on behalf of myself, I hate waiting for things to arrive in the mail. This could easily to transferred into the online space, in this case, Twitch streaming.
Nothing irritates me more than heading to a stream and asking a question, only to be instantly annoyed that the broadcaster didn’t acknowledge my existence.
No, it’s a pride or egotistical thing that I need to be acknowledged, it’s a mere respect thing. If I say hello to you in person, the respectable thing to do is say hello back. I expect the same online, in a timely manner…not 10 minutes after I said hello.
It might sound like I’m acting a bit like a deva, but I assure you I’m not. I’ll touch more on this later in the article.
My point here, the world is heading to a place where everyone expect instant gratification. If we don’t receive it, we look for it elsewhere.
Let’s move on!
Below are 5 major mistakes you are making as a new Twitch streamer.
Stop worry about your equipment
When getting started in the world of streaming, it’s very easy to obsess over the gear. As a technology enthusiast, I completely get that. If I don’t have the best gear, I want the best gear. If my stream isn’t as crisp as someone I look up to, I want to get the gear to look crispy!
It’s a natural human instinct to want better, to be the best, etc…
While I think it’s important to have the best quality stream, I believe it’s more important to do so within your means. Use what you have and what you can afford and don’t let it get to you. There is always room for improvement and growth.
There is no point to invest all this money into streaming if in 6 months you figure out it’s not for you and move onto something else. At that point, you’ll be out money, and I think I can speak for you on this, money is great!
To make a long point short, don’t worry about investing in gear. Use what you have and enjoy interacting and gaming. Upgrade your equipment as you progress in growth and passion. Having the best gear doesn’t make you the best streamer.
Don’t expect success right away
I briefly touched on this in my opening statement and I could have tied it in with the equipment section, but I feel it needs to be talked about in its own section.
Success, no matter what you’re doing in life, doesn’t just get handed to you on a golden platter. You will never, no matter what you think, go to sleep unsuccessful and wake up wildly successful.
It just doesn’t work that way!
When growing your live brand, it’s going to take a LOT of hard work and dedication before you can say you’re successful. I’m not denying you and I have different meanings of the word success, but you can’t be successful if you just started streaming last night.
It’s going to take a lot of hard work and dedication to make this happen. If you really want success in streaming, get out there and make it happen. Don’t expect to hit the “Go Live” button and you’ll be booming with success.
Your view count does NOT matter
Out of everything mentioned on this list, I believe this is the toughest. Even the biggest of Twitch entertainers have a hard time with this one (but rightly so, since their audience solely depicts their income).
What am I talking about? Your view count.
I need to get this out and it might offend some of you, and if it does, it might open your eyes. If you’re streaming on Twitch for views or money, you will never find success. People see right through that.
The problem is, in order to feel like you’re having a successful stream, you need to have viewers to interact with…so it’s like a double-edged sword.
During your stream, don’t worry about who is and isn’t watching your stream. Focus on providing quality content and entertain those who are their supporting you. It doesn’t matter if you have 1 person, or 50 people. They are watching you, so make it count!
The struggle comes when you have 0 people watching. I understand that frustration. But here’s a trick for you:
Hide your view counter so you do NOT see it while you’re streaming. Not knowing your view count will help you focus on what needs to focused on – creating content.
If you view count truly matters to you, check it after stream and analyze what you could be doing better for your stream, especially since you’ll have full attention for it.
Silence is KILLING your interaction
Let’s say you decided not to take my advice on ditching your view counter while streaming and you notice you have 0 people watching you stream. Even worse, let’s say you realize you keep bouncing between 0 to 2 viewers but no one is talking. What do you do?
That’s simple – keep talking!
Natural viewer behavior is longing for an active stream, not silence. What do you do when you visit a new stream who hasn’t said a word for 1-2 minutes? Speaking for myself, I leave that stream to find a new one.
Well, guess what? If you’re being silent on your stream and your numbers keep bouncing, that’s 99% of the reason. The other 1%…probably Twitch and their error 2000 codes…but that’s for another day.
Joking aside, keep talking. Whether that’s continually telling stories, giving a play-by-play of what’s happening in game, or even a combination of both, it’s crucial! By talking always talking, this will allow new viewers to hear your voice and feel encouraged to chat.
If they chat, respond and interact, but don’t be overbearing. Welcome them, ask a question and continue on with what you were originally talking about. Spewing constant talk on a new coming might feel overwhelming and cause them to leave, as well. There’s a fine line.
Point in case, don’t sit in silence. Keep talking and interacting and if you can hide your view counter, this will be even easier for you! Just had to tie them together 😛
You think we would talk about Twitch streaming and not mention graphics?! You cray! Of course we are.
Here at Live Overlays, we truly believe that beautiful images can make or break a streams growth, especially if you’re a new streamer. Think about it, it’s all about your first impression.
Let’s put it this way. You walk into a bar and see this really beautiful girl. No matter what her personality is, you want to know more about her. That same mentality can be applied to streaming. If someone new joins your stream and your graphics look outdated or they look like they were made in Microsoft Paint by a 12 year old, chances are, people will turn the other way. However, if they are beautiful and elegant, that person might stay to learn more.
Now I know what you’re thinking. You don’t have professional graphics, how can I get some? Well, it looks like you’re in luck.
In all seriousness, having graphics will make a huge difference. So many new streamers have no graphics, terrible graphics, or improper sizing of their graphics. It’s important, make it happen properly!
There you have it, 5 mistake you are probably making as a new Twitch streamer. Let’s quickly recap what we talked about, I’d hate for you to have to reread everything. I know I wouldn’t want to!
- Stop worry about your equipment
- Don’t expect success overnight
- Your view count does NOT matter
- Silence is KILLING your interaction
- Proper imagery
Something tells me you have a few things to fix, so what are you doing here? Get to work and start streaming.
Here’s my question to you: What mistakes do you see new streamers make far too often? I’d love to hear your thoughts in the comment section!